Director of Innovation and Healthcare Services at SegurCaixa Adeslas. Driving strategy, ideation, design and launch of digital services on our digital health platform (web and app). Serving over 1.8 million digital customers and over 500,000 unique monthly users.
Committed to addressing our customers’ real needs through innovative solutions that improve their health and experience in an efficient and sustainable manner.
Over 15 years’ experience leading teams in health insurance, the pharmaceutical industry and consultancy | Expert in innovation, digital products, digital health and multi-channel marketing.
Lecturer in Innovation and Digital Health, providing a broad and strategic vision to transform the sector.
Rubén González
- Director of Innovation and Healthcare Services at SEGURCAIXA ADESLAS
- Participación en: IWC 2026